A short history of homeschooling in America from its roots in the family-centered lifestyle of the nineteenth century to today. Includes a general discussion of the evolution of homeschooling in the twentieth century.
Patrick Farenga's discussion of the role John Holt played in the evolution of the homeschooling movement.
A look at the change in the homeschooling movement from an inclusive philosophy to a more structured, compartmentalized, and politicized structure.
For eight days in February, 1994, the home schoolers of this nation gave Congress a lesson on the power of grassroots politics it is not likely to forget. It began when an amendment was introduced to H.R. 6, an enormous education reappropriations bill, which would have required all teachers in America to be certified in each and every course they teach. (See article on “The Battle of H.R. 6.”) This provision would have encumbered public schools—especially small public high schools. It would have seriously interfered with America’s private schools. But for home schools, the provision was the political equivalent of a nuclear attack. America’s home schoolers astonished Congress with a political counterstrike that was quick, effective, massive, and decisive. There are three central reasons why the home schooling community was able to respond in this manner.
A look at what homeschoolers buy and different ways to reach the homeschool market.
Homeschoolers are actually not the easiest marketing targets in general. You might think that we are such a specific subset of the population that we basically have a marketing bullseye on our foreheads, but the truth is that people homeschool their children for such a wide variety of reasons that figuring out where we are coming from can be a full-time job in itself. The one thing homeschoolers DO have in common is their belief that by homeschooling, they are providing a customized education for their child.
If you’re looking for a perfect niche market for your specialty toys, you might try homeschoolers. Since they are outside of the mainstream, they tend to be more skeptical about mass-marketed products and more inclined to make unorthodox choices, as a scan of homeschooling websites and a survey of five homeschooling moms revealed.
Would-be reformers of the current educational system, including corporate altruists nor philanthropic foundations, have shown much interest so far in homeschooling's increasing popularity. Instead, they've focused on the promotion of charter schools and school vouchers. In this article, Greg Beato details some of the efforts of big business to reform public schooling, taking a look at corporate sponsorships, grants, and scholarship programs. It examines the dichotomy between those who criticize the system as an Industrial Age artifact and simultaneously push for more standardization and regimentation. Homeschoolers have provided an alternative that offers positive results in academics and other accomplishments. The article continues by looking at the future of the relationship between business and homeschoolers, from increasing scholarship opportunities to partnerships between homeschooling groups and corporations.
This timeline highlights the important milestones in the fight for homeschool freedom in the United States.
How to get bloggers interested in your products so that they will write product reviews on their homeschool blogs -- have an outstanding product first of all and give bloggers incentives. Find social media savvy homeschool bloggers on Twitter and G+ using two special hashtags.
Get tips on how to understand the homeschool market, how to do market research on a home business budget, and whether or not you should buy advertising.
In July 2000, Louisiana residents Joyce and Eric Burges created the National Black Home Educators Resource Association, a nonprofit organization that provides advice on curriculum materials, pairs new families with veteran home educators, and produces an annual symposium. The Burgeses’ goal is to encourage other African-American families to become more involved in their children’s education. This article tells their personal story and how they have impacted the community in which they live.
With podcasts you have a chance to reach a new component of the homeschool audience that you might not reach via newsletters, blog posts, or social media. This video details three advantages to marketing through podcasts.
The Homeschool Marketer is the place to gather all your tips about homeschool marketing and public relations. Whether you are considering marketing to home educators, are a homeschooler attempting to spread the word about your business efforts, or just want to know the news from the busy bees at The Old Schoolhouse Magazine, this is the place to get the "buzz".
Homeschooling was growing rapidly in the 1980s in the United States, after starting from a very small base.
The right to home school is based on two fundamental principles of liberty: religious freedom and parental rights. Whenever one of these two freedoms is threatened, our right to home school is in jeopardy. Here are the battles we think home educators will be facing as we enter the next century:
This is the final installment of Cheryl Seelhoff's series on the history of homeschooling in America.
Cheryl Seelhoff discusses the controversy between her and other homeschool movement leaders.
No other book on home education has encouraged more teenagers to "rise out" of school than Grace Llewellyn’s Teenage Liberation Handbook. Seven years and many liberated teens later, she has evolved into a recognizable, respected voice that unschoolers embrace.
Steve Moitozo explains how homeschooling is parents deciding and directing the education of their children—deciding and directing the education, not doing all the educating.